"The Gruen Transfer is hosted by Wil Anderson, and features advertising industry regulars Todd Sampson and Russel Howcroft. Amanda Duthie, Head of Arts, Entertainment and Comedy said; “We are excited about the success of The Gruen Transfer. Not only because it’s an original Australian concept, but that it has worked on TV, as well as online.

The video mashups has been phenomenal.” Andrew Denton from Zapruder’s other films said, “We are thrilled to be given a crack at a second series, as, in some ways, it feels like we’ve only just begun to explore the extraordinary world of advertising and its ways of persuasion."